Just like IRL, we're putting 2 UPS experts in their fields up against each other in front of a raucous virtual UPS audience.
What does that look like?
- Experience the fights with your friends on your own virtual couch
- Heckle & React verbally and electronically like you would in person
- Network by moving to another couch
- Chat the audience up
We do this in front of a huge internal UPS audience.
So there is no pressure.
Then we let the refs and audience (that’s you) vote for a winner within the virtual experience. That’s not boring. That’s fun.
…and you might learn something.
The Fight Card
Fight #1: What’s more critical to SMBs – speed or price/value?
Fighters: Nicole Mennella - Revenue Enablement Strategy Mgr., Pricing Transformation vs Michael Yoshida - Dir., SMB Growth Imperative
Fight #2: Over the next decade, which element will drive Brand Relevance more – Momentum and Innovation or ESG?
Fighters: Kellie Streat - Global Advertising Mgr. vs Ruchi Shah - Dir., Digital Marketing
Fight #3: The most valuable channel for UPS in the next decade will be – Mobile or The UPS Store?
Fighters: Qing Cao Sr. Product Mgr., Digital Commerce & Experience vs Rob Connelly - Technology Marketing & Franchisee Communications Mgr.
Fight #4: Who will be UPS’s most formidable competitor in the future – FedEx or DHL?
Fighters: Nate Weir - Dir., Competitive & Market Intelligence vs Whitney Shisel - Dir., APAC Marketing
Fight #5: Who matters most to the future of UPS – Receivers or Shippers?
Fighters: Carlos Roman - Mgr., Revenue Strategy vs John Comstock - Mgr., Marketing Strategy & Ops
The Format
- Opening salvo: 45 seconds each
- Rebuttal #1: 30 seconds each
- Rebuttal #2: 30 seconds each
- Ref's question: 15 seconds each
- Ref's follow up: 15 seconds each
Fight Referees